Pixelfed has been live for a while and Loops is in beta.

For my invite the other and whole not as fully featured as some corp owned short form video apps, it looks good & has multiple things over the others

Exactly. If critical mass is achieved inorganically, it would result with a reverse in uptake & possibly even a revolt against it.

You can lead a horse to water… (but a pencil must be lead)

Also, why would you want company data on your personal device?

Recipe for disaster