Also, most CEOs will suffer no negative consequences for their dumb decisions, and will probably even get multi-million dollar bonuses regardless.
Exactly, the vision was flawless, it will all be blamed on the execution. The people who failed to build it will be held accountable though; departments of them…
Fucking awesome system we have here.
The article is sort of interesting and I hope people take a gander rather than headline skim to affirm a bias and internally bridge the narrative gap.
The article says the report blames the lack of payoff on lack of implementation rather than on AI tooling itself. That is, companies need to fully integrate with AI because piecemeal isn’t working. Quite the opposite of what many people commenting here are assuming the takeaway was.
That means even more bad times ahead for people who wake up every morning and make the world happen and society function. Assuming PwC’s advice is taken to heart and job displacement remains the primary motivator rather than force multiplication.
Thanks for reminding us to resist giving in to confirmation bias. And thanks for the summary! I’ll go read the article now for the full picture
Edit:
Is PwC advising clients not to worry if an AI pilot project fails, and push ahead with a large-scale deployment anyway?
I hope that any cultist CEO that rolls out this crap gets bitten hard by their hubris, that they become an example for the rest
PwC
Ah, wonderful company that, if you like war crimes, tax crimes and just dastardly acts in general. Really the gold standard in corruption.
“AI is doing nothing for us. Quick! Apply more AI!”

Let’s use AI to replace the missing CEOs when we compost billionaires!!!
The CEOs are investing in AI to put on airs for investors and inflate their company valuation, often pissing off customers and losing sales in the process. It’s evidently a worthy trade-off to make number go up.
Unfortunately, that’s their only job, to make the number go up.
they want to inflate long enough to get a bonus on thier golden parachute then bounce.
in order prolong the illusion longer they layoff constantly to, record profits.
If I were to take a significant amount of the budget and totally lose my ass I would get fired. These people have no consequences. Meritocracy my ass.
I tend to be skeptical of the reactionary AI is always slop trend. I’m sympathetic to it because it’s a response to the hype machine that knows no prudence. But damn when you say
“Your next move: Build AI foundations. Our work with organisations confirms mounting evidence that isolated, tactical AI projects often don’t deliver measurable value. Tangible returns come from enterprise-scale deployment consistent with company business strategy.”
I read this as marketing. What’s the evidence you’ve been gathering? Why do you believe your projects are applicable to all companies? What happens if we invest and it doesn’t help like you say it will?
This is like saying the solution to your relationship troubles is having a baby. No… No this is not the solution. Make my smaller projects work and show return and then we talk larger commitments.
Just trust us bro and give us money. You don’t want to be left in the dust do you?
A summary of what you need to know about the state of “business” in 2026.
So what has effectively happened? Just… Ruined a bunch of stuff and destabilized a bunch of society and lined the pockets of a few companies?
Also mined a ton of data for… less than benevolent purposes
good…
so more layoffs until they break even on the new power bill
~40℅ seeing a positive payoff is surprisingly high
Are they seeing a payoff or just not admitting defeat (yet)?
Most CEOs say their companies aren’t yet seeing a financial return from investments in AI. Although close to a third (30%) report increased revenue from AI in the last 12 months and a quarter (26%) are seeing lower costs, more than half (56%) say they’ve realised neither revenue nor cost benefits.
I’d love to know more about that 30% reported increase and how real it is (I know this is never going to happen). Is it a) Nvidia<=>OpenAI b2b stuff where they increased revenue by grifting some other CEO b) massaging the numbers to make it look like AI is popular - Microsoft Office+Copilot style or c) there is genuinely something valuable that people are buying
I feel like there is a whole lot of b) going on with companies baking AI into popular products and then going “ooh line gonup, must be AI” but I could be wrong.
40% fired a bunch of stuff who are either working harder or were actually able to leverage llm for some of their work.
AI didn’t have to do a good job, it just gave them an excuse to slash people
Just keep sucking up power and hardware.
and water, a lot of it…
Great, can we unleash the bonkers insane computing power for something useful like simulating matter to understand aging?
even aging is capitalist bullshit
Yeah.
In their natural state humans are immortal, everyone knows that.
no… trying to live forever is capitalist. It’s in tune with injecting oneself with the plasma of youth, obssessing over telomeres and likewise being unwilling to let go of their insatiable life of greed
“Were not beating the AI hard enough! Apply the lash!”
As if we weren’t going to figure out how shitty LLM’s are organically.













